Embedded analytics can power a wide range of scenarios: sales teams can see real‑time pipeline health inside their CRM; procurement managers can monitor spend anomalies within an ERP; and product managers can view feature adoption metrics directly in their backlog tool.

In healthcare applications, providers might track patient outcomes in the EHR; in FinTech, risk scores and compliance alerts can appear alongside transaction histories.

Reveal’s survey found that analytics users most frequently track productivity (47 %), trends (42 %), decision support (33 %) and CRM insights (31 %).

By embedding analytics, organizations can tailor insights to each persona and workflow, enabling faster decisions without context switching.

MageMetrics offers a flexible SDK and semantic layer that allows teams to surface any metric or visualization within their application screens.